Home / Google Business Profile, done properly
For most local businesses the profile gets more views than the website. It is also the one that is usually half finished, out of date and quietly costing enquiries every week.
Building websites, long before it was a side hustle.
Designed, built and launched across the North East.
Across 108 reviews, every one of them five stars.
Agreed in writing before any work starts.
It takes about four minutes to see whether a profile is being looked after. Customers make the same judgement.
Incomplete profiles rank below complete ones. If you are not in the three, you are in the list almost nobody scrolls to.
Old hours, an old number or a missing bank holiday closure. Every one of those is a wasted journey and often a one star review.
Profiles with recent photos get more clicks. An empty gallery suggests a business that has stopped trading.
Replying to reviews is free, takes two minutes and is one of the clearest signals that somebody is minding the shop.
The same business scanned across the North East before and after the profile work. Each pin is a search run from that point on the map, and the number is where the business came up.


A full rebuild of the profile, then ongoing work to keep it active.
Including profiles that were set up by somebody who has left, or that were never claimed in the first place.
The primary category decides a great deal. We pick it properly and list every service with its own description.
Organised, named, geotagged where it helps, and topped up rather than uploaded once.
Offers, news and updates posted regularly, because an active profile outranks a dormant one.
A system for asking, and replies to every review, good or bad, in a tone that does your business credit.
The Q and A section seeded with the questions customers actually ask, before a competitor answers them for you.
A look at your current profile against the businesses ranking above you, and a list of what is missing.
Categories, services, hours, attributes, photos and descriptions, all done in the first fortnight.
Posts, photos, review replies and Q and A on an ongoing basis.
Calls, direction requests, website clicks and how you rank across your area, every month.
For a local service business it is usually the single highest return thing online.
A one off rebuild, or ongoing as part of a local SEO plan.
A full audit and rebuild of the profile: categories, services, photos, descriptions, hours and Q and A.
Included in local SEO plans. Posts, photos, review replies and monthly reporting.
A no obligation look at your current profile and how it compares to the three ranking above you.
Start with the free audit. Ask for one here and we will send it over within a couple of days.
A free SEO health check, done by hand rather than spat out by a tool. Where you rank, what is holding the site back and what to fix first, in plain English. Nothing to pay and nothing to sign.
The SEO work splits into a few areas, and most businesses need more than one of them. Here is the rest of it, so you can see where this piece sits.
Yes. Profiles claimed by a former employee or an old agency can be recovered, and we deal with that regularly.
No. Service area businesses can rank without showing an address, and we set the profile up for that.
Weekly is plenty. The point is a steady signal rather than volume.
Yes, calmly and factually. A measured reply to a poor review often reassures people more than the five star ones.
We can report reviews that break Google guidelines. There is no guarantee, but genuinely fake ones are often removed.
Yes. Profile work is part of every local SEO plan rather than an extra.
Tell us what you are planning and we will come back within one working day with honest advice and a guide price. No tech speak, no sales pitch.
Monday to Friday, 8am to 6pm. Based at North Tyneside Business Centre, North Shields.