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Web design in South Shields

South Shields is a working town and a seaside destination at the same time, and the gap between a quiet Tuesday in February and a hot Saturday in July is enormous. The sites that do well here are built for both.

Town and seaside

Sites that serve locals and visitors alike.

Season ready

Easy to update between quiet and busy months.

South Tyneside reach

Pages built around local searches.

Across the river

Our office is a ferry ride away in North Shields.

Doing business in South Shields

South Tyneside is a cluster of towns rather than one, and each has a different customer. What works on Ocean Road would be wasted in Hebburn, and the other way round.

Ocean Road

Restaurants, takeaways and seafront hospitality, searched by street name rather than by town. One of the few places where the road itself is the keyword.

The Market Place and town centre

Retail, services and professional businesses serving residents rather than visitors, with a completely different seasonal pattern to the seafront.

The coast and the beaches

Sandhaven, Littlehaven and the route out towards Souter and Marsden. Visitor businesses here are found on a phone, outdoors, by people who are already nearby.

Jarrow and Hebburn

Trades, industry and service businesses with their own strong local identity and their own search behaviour. Neither is covered by a South Shields page.

Boldon and Cleadon

More affluent residential areas where home improvement, clinics and professional services do well, and where customers research carefully before ringing.

Marine and offshore heritage

Engineering and marine related businesses with a long history here, usually selling nationally rather than locally.

How does your website look to South Shields customers?

Our free health check shows how your site works for South Shields searches, from the town centre to the seafront.
Done by hand, in plain English.

Get your free health check

What goes wrong for South Shields businesses online

South Shields enquiries nearly always arrive in spring, when somebody realises the season is about to start and the website is not ready for it.

Your summer trade cannot find you

Visitors on the beach are searching on a phone with poor patience and no local knowledge. Thin Google profiles lose that business to whoever has photos and recent reviews.

You are invisible in Jarrow and Hebburn

They are separate towns with separate searches. A South Shields page does not rank in either, however close they are on a map.

Winter looks nothing like summer

Businesses that only build for peak season have a website that is irrelevant for eight months. The site should work for locals too.

Your menu or price list is a PDF

On a phone, outdoors, in the sun, a PDF is unusable. It is also invisible to search. This is still the single most common fault we fix here.

What we know about trading in South Shields

Local knowledge is not a line on a web page. It changes what goes on the site.

  • Ocean Road is a keyword. People search the street by name. If you trade there it belongs in your page content, your headings and your Google profile.
  • Weather drives the searching. Demand can double on a warm weekend with no notice. The site has to stay fast under a sudden spike.
  • Visitors decide outdoors on 4G. Lightweight pages, tap to call, and no clever effects that take three seconds to load.
  • The ferry brings North Tyneside customers. A seven minute crossing puts a large extra catchment within reach, which widens who you should be targeting.
  • A page per town across South Tyneside. Jarrow, Hebburn, Boldon, Cleadon and Whitburn each need their own if you want to rank across the borough.
  • Locals and visitors want different things. The site should serve both: a regulars section and a visitors section often outperforms one compromise homepage.

See what we have built nearby

Websites and local SEO for trades, shops and clinics right across Tyneside.

See our work

How we work, from first call to launch

Four steps, and for seasonal businesses we work backwards from when you need it live rather than forwards from today.

1

Discovery call

Thirty minutes on your business, your season and who you need to reach: residents, visitors or both. We can come over on the ferry.

2

Proposal and plan

A written proposal with the page list, the timeline and a fixed price, planned around your season rather than our schedule.

3

Design and build

Built on a private staging link, tested hard on a phone outdoors, because that is where your customers will actually use it.

4

Launch and handover

Go live before the season rather than during it, then a care plan so the content stays current through the summer.

Ready to start your South Shields website?

Tell us what you are planning.
We will come back within one working day with honest advice and a fixed price.

Get a quote

South Shields at a glance

Where we are working and the postcodes we cover most often around South Shields.

Postcodes

NE33, NE34, NE31 to NE36

Neighbourhoods

The town centre and King Street, the seafront and Sandhaven, Westoe, Harton, Horsley Hill, Marsden, Cleadon Park, Simonside, Biddick Hall, Whiteleas and Tyne Dock.

All within the South Tyneside Council area, and an easy ride on the Tyne and Wear Metro from the rest of Tyneside.

From our office

Suite 2.6a, North Tyneside Business Centre
54a Saville Street, North Shields, NE30 1NT

Monday to Friday, 8am to 6pm. Happy to come to you. Find us on Google Maps

Other areas we cover

Each area has a page of its own, written for that area rather than duplicated.

South Shields and the coast

Three sites for independents and trades working the South Tyneside coast.

Piccola website built by NE1 Web Design and SEO
Italian Deli  ·  East Boldon

Piccola

A deli site built to be read on a phone, by someone deciding where to eat in the next hour.

LC Electrical website built by NE1 Web Design and SEO
Electrical Services  ·  Boldon Colliery

LC Electrical

An electrical contractor positioned for commercial contracts as well as call outs.

Wynyard Therapy website built by NE1 Web Design and SEO
Hair, Beauty & Skin  ·  Wynyard Village

Wynyard Therapy

Treatments, prices and booking in one place, so the salon spends less time on the phone.

Ways to work with us

Seafront and hospitality builds usually need booking or ordering integrated, which takes more work than a standard brochure site.

Brochure website

A fast, mobile first site with the pages you need, hosting and emails set up. Spread monthly, so your budget stays free for the busy months.

Website and SEO plan

The build and the monthly local SEO together. The site makes you credible, the SEO gets you found. On a 12 month minimum term.

Care plan

Hosting, security, daily backups, updates and your content changes handled for you.

Want to know where you stand before spending anything? Start with the free SEO health check.

Questions we get asked in South Shields

Do you understand seasonal businesses?

Yes, several of our clients make most of their year in a few months. Those sites are built to publish seasonal content, handle a traffic surge and make booking take seconds.

Which parts of South Shields do you cover?

All of NE33 and NE34. That takes in the town centre and King Street, the seafront and Sandhaven, Westoe, Harton, Horsley Hill and Marsden, and inland to Cleadon Park, Simonside, Biddick Hall and Tyne Dock. We are just across the river in North Shields.

Should my menu be a PDF?

No, and this is the most common fix we make here. PDFs are hard to read on a phone and invisible to search. A proper menu page can rank for dish searches on its own.

Do Jarrow and Hebburn need separate pages?

If you want work from them, yes. They are distinct towns with their own search volume, and a South Shields page will not rank in either.

Will you come over to us?

Yes, we are a seven minute ferry or twenty minutes round the tunnel. Happy to meet in person for the first conversation.

How do I get more visitor trade from the beach?

Mostly through your Google Business Profile rather than the website. Recent photos, correct hours, replies to reviews and accurate location data do the heavy lifting with visitors.

My site is quiet all winter. Is that normal?

For a seafront business, yes, but it does not have to be that stark. Content aimed at locals, functions and off season offers can soften the dip considerably.

Tynemouth Castle and Priory, across the mouth of the Tyne from South Shields

Let's get your website working harder

Tell us what you are planning and we will come back within one working day with honest advice and a guide price. No tech speak, no sales pitch.

Monday to Friday, 8am to 6pm. Based at North Tyneside Business Centre, North Shields.